Our motto, “to offer the best quality, value-for-money products”, has propelled us from being just another giftware supplier to the premier, complete solution framed prints and gifting operation on the African Continent.
Novel prides itself on offering our discerning customers a wide range of high quality framed prints, imported decorative photo frames and mirrors, gifting items and accessories in an assortment of colours and sizes, scrapbooking products and an endless range of locally produced photo frames and mirrors.
Novel is a division of Amberbay Investments which was established in 1965 as a family business, Amber Bay has since grown to become the largest picture framing and art trade supplier in Africa, with seven divisions that cater to all aspects of the art industry.
Through a dedicated team of buyers and designers, who travel the world extensively, in search of unique finishes and cutting-edge techniques, Amber Bay has been propelled into the position of the African continent’s premier supplier of POD, gifting, mirrors, canvases, photo frames and framed prints. Their extensive range includes Glass Art, Canvas, Mirrors, Custom Framing and Frames, and Gifting.
With buyers that travel the world extensively in search of unique finishes and cutting-edge techniques, this exhaustive research has propelled Amber Bay to the position of the African continent’s premier supplier of POD, gifting, mirrors, canvases, photo frames and framed prints.
Amber Bay is BBBEE-rated and quality approved by ISO & SABS. The company’s social responsibility program supports up-and-coming artists from previously disadvantaged backgrounds.